Do you need to write job descriptions for new roles at your company? You might already feel exhausted by the task ahead of you. You’ve got so much on your plate. You don’t want to spend hours researching similar roles, and trying to figure out the essentials for the perfect job description. And that’s before you even start writing.
There’s a much better way.
AI (artificial intelligence) tools can create incredible job descriptions for you in seconds, not hours.
We’ll walk you through the process, step by step, with example prompts for you to use.
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Why Use AI to Write Job Descriptions?
Thousands of recruiters and hiring managers are using AI to write job descriptions. Even so, you may have some concerns about these new tools, or you might think AI will make the process take longer.
Strengths of AI for Job Descriptions
- Save time. Writing a job description yourself can take hours, especially if you’re hiring for a newly created role. AI can do it in seconds.
- Get your job description ready fast. When you’ve got other urgent tasks piling up or meetings to attend, it may take days or weeks to get around to writing a job description yourself. With AI, you can write a prompt, craft the job description, edit as needed, and get it approved — even if you’ve got a full day.
- Fill blind spots. Maybe there’s a key skill or characteristic for the role that you simply haven’t thought of. Using AI for your job description is like having access to a panel of industry experts. The tool does the due diligence for you.
Limitations of AI for Job Descriptions
- AI isn’t a magic wand. The job description it creates is only as good as your prompt. If you write a vague or confusing prompt, then your job description will be vague or confusing too.
- Occasionally, AI produces inaccurate statements. It’s important to check the tool’s facts, statistics, or key industry terms yourself.
How to Use AI to Write Job Descriptions
We’ll go through the process of using AI to write job descriptions step by step. We’ll cover choosing an AI tool, writing prompts, and putting everything together.
Choose an AI Tool
With so many incredible AI tools on the market, and new innovations all the time, which tool should you pick? Two of the most robust and accessible are ChatGPT and Google Bard AI.
ChatGPT
ChatGPT has become quite popular (100 million users) and is easy to try out. The basic version is free (though we recommend using the premium version, at just $20/month, to avoid outages due to the high demand for the free version). ChatGPT lets you write prompts in everyday language, so you can get started without any special technical knowledge.
Google Bard AI
Google Bard AI because it is free and easy to get started with, just like ChatGPT. (You’ll need a free Google account to use it.) One key benefit of Google Bard is that it can access Google Search, so it can get information from more recent sources than ChatGPT.
In the steps below, we’ll use Google Bard AI for our examples. When you create your own job description with AI, you might want to try both Google Bard and ChatGPT. That’s because the different AI models will produce slightly different results. Want more options? Here’s a list of the best AI writing generators.
Create a Basic Job Description
We’ll use Google Bard AI to create a job description for a copywriter who’ll be writing email and social media marketing copy within a small SaaS company. We’ll start with a basic job description prompt.
Sign into Google Bard using your Google account and accept the terms and conditions, then you can try the prompt below for yourself.
Prompt:
I’m hiring a Sales Manager for a 2,000-person tech company. We need someone with SaaS experience and excellent leadership skills. Can you write a job description?
Google Bard response:
Job Title: Copywriter
Department: Marketing
Reports To: Marketing Manager
Summary:
We are looking for a talented copywriter to join our marketing team and help us create engaging and persuasive content that will help us achieve our business goals. The ideal candidate will have a strong understanding of SaaS marketing, as well as the ability to write clear, concise, and persuasive copy that resonates with our target audience.
Responsibilities:
- Write and edit all types of marketing content, including website copy, blog posts, email campaigns, landing pages, and social media posts.
- Work closely with the marketing team to develop and execute content marketing strategies.
- Conduct research and interviews to understand the needs of our target audience.
- Stay up-to-date on the latest trends in SaaS marketing.
Qualifications:
- Bachelor's degree in English, communications, or a related field.
- 3+ years of experience in copywriting, preferably in the SaaS industry.
- Strong understanding of SEO and content marketing principles.
- Excellent writing and editing skills.
- Ability to work independently and as part of a team.
- Creative and innovative thinker.
Benefits:
- Competitive salary and benefits package.
- Opportunity to work with a talented team of marketing professionals.
- Chance to make a real impact on the success of the company.
If you are a talented copywriter with a passion for SaaS marketing, we encourage you to apply!
To Apply:
Please send your resume and cover letter to [email protected]
This was a very short, limited prompt. It didn’t give Google Bard much information. Even so, the AI has written a job description that’s serviceable — and that a human might take hours to write. The job description covers key points, but doesn’t have all the detail you might want. So — keep reading to see how to refine your AI-generated job description.
Write a More Robust Job Description
One way to create a spot-on job description is by including lots of information in your initial prompt. You might tell Bard all about the SaaS company, and how the copywriter will fit into the team, or you might list the different types of content you want the copywriter to produce.
Prompt:
Create a formal job description for a copywriter for a SaaS company, not a job post not a job advertisement. The Job description should be formal and focused on sharing the Objectives and Key Results and Key Performance Indicators for the job. It should also discuss what problem the person in this role solves for both the internal and external customers.
Lastly include potential skills, qualities and experiences that would be helpful for someone to have or need to develop inorder to be successful at achieving the OKRs and KPIs.
These can be listed as Key skills, abilities and knowledge required to perform the job duties as described.
Google Bard response:
Sure, here is a formal job description for a copywriter for a SaaS company:
Job Title: Copywriter
Department: Marketing
Reports To: Marketing Manager
Summary:
The Copywriter is responsible for writing clear, concise, and engaging content that helps to market and sell the company's SaaS products and services. This includes writing website copy, blog posts, email marketing campaigns, social media posts, and other marketing materials. The Copywriter will also work with the marketing team to develop and execute content marketing strategies.
Objectives and Key Results (OKRs):
- Increase website traffic by 10% in the next quarter.
- Generate 100 leads per month through email marketing campaigns.
- Increase social media engagement by 20% in the next six months.
Key Performance Indicators (KPIs):
- Average website page views per session: 3
- Bounce rate: 20%
- Email open rate: 25%
- Click-through rate: 5%
- Social media engagement rate: 1%
Problem Solved:
The Copywriter solves the problem of communicating the value of the company's SaaS products and services to its target audience. They do this by creating content that is clear, concise, and engaging, and that speaks to the needs and interests of the target audience.
Skills, Qualities, and Experiences:
- Strong writing skills, with a proven ability to write clear, concise, and engaging content.
- Experience writing for a variety of marketing channels, including website copy, blog posts, email marketing campaigns, and social media posts.
- Knowledge of SEO best practices.
- Ability to work independently and as part of a team.
- Strong attention to detail.
- Ability to meet deadlines.
Additional Information:
- This is a full-time, salaried position.
- The salary range is $50,000 - $70,000 per year.
- The company offers a competitive benefits package, including health insurance, dental insurance, vision insurance, 401(k) plan, and paid time off.
If you are a talented copywriter with a passion for SaaS, we encourage you to apply for this exciting opportunity!
Tailor Your Individual Job Description Sections: Advanced
If you review your AI-generated job description and you’re still not satisfied, try asking the AI to rewrite certain parts of it. For instance, you might ask the AI to recraft the job title, role summary, duties, or skills required.
1. Job Title
If this is a new role, you might not be sure what to call it. Google Bard AI lets you come up with a range of potential titles, so you can find one that’s the perfect match for your organization and the talented candidates you hope to attract.
Example Prompt:
Come up with 5 job titles for a copywriter.
Google Bard response:
- Copywriter
- Creative Copywriter
- Content Writer
- Marketing Writer
- Technical Writer
- UX Writer
2. Role Summary
It’s useful to include a summary of the role at the very start of the job description, both for potential candidates and for decision-makers within your organization. This should be a high-level overview of the role and how it fits into the team as a whole.
Example Prompt:
Write a job description role summary (not the whole job description) for a copywriter who'll be writing social media and email copy in in a small marketing team. Max 200 words. Do not include a list of responsibilities or qualifications.
Google Bard response:
We are looking for a talented copywriter to join our small marketing team and help us create engaging and persuasive social media and email copy. The ideal candidate will have a strong understanding of social media and email marketing, as well as the ability to write clear, concise, and creative copy that resonates with our target audience.
The copywriter will work closely with the social media manager and graphic designer to create visually appealing and effective marketing materials. They will also conduct research on target audience and industry trends to inform copywriting strategy.
3. Duties and Responsibilities
What duties and responsibilities will the role require? The job description needs to list these job requirements so you can hire effectively and find someone who’s a great fit for the whole role — not just part of it.
Example Prompt:
Write a section of a job description listing the duties and responsibilities for a copywriter (who will be creating social media and email marketing copy).
Google Bard response:
Duties and Responsibilities
- Write clear, concise, and creative copy for social media posts, email campaigns, and other marketing materials.
- Research target audience and industry trends to inform copywriting strategy.
- Collaborate with the social media manager, graphic designer, and other marketing team members to create effective marketing campaigns.
- Measure the effectiveness of marketing campaigns and make recommendations for improvement.
- Stay up-to-date on the latest trends in social media and email marketing.
- Other duties as assigned.
Here are some specific examples of the duties and responsibilities of a copywriter who will be creating social media and email marketing copy:
- Write social media posts that are engaging and informative, and that will encourage users to interact with the brand.
- Create email campaigns that are persuasive and effective, and that will drive traffic to the website or generate leads.
- Write landing pages that are clear and concise, and that will help users take the desired action, such as making a purchase or signing up for a newsletter.
- Work with the social media manager to develop and execute social media marketing campaigns.
- Work with the graphic designer to create visually appealing marketing materials.
- Measure the results of marketing campaigns and make recommendations for improvement.
- Stay up-to-date on the latest trends in social media and email marketing.
4. Skills and Qualifications (Required and Preferred)
Your job description should set out the skills and qualifications that candidates need. High-quality job descriptions split this into two lists: required and preferred. This gives you a great starting point for your candidate scorecard for the role.
Example Prompt:
Write a list of skills and qualifications for the role of copywriter. Divide the list into "required" and "preferred" skills and qualifications. The copywriter will need to create social media and email marketing copy.
Google Bard response:
Required Skills and Qualifications
- Strong writing skills, with a proven ability to write clear, concise, and persuasive copy.
- Excellent understanding of social media and email marketing principles.
- Ability to research target audience and industry trends to inform copywriting strategy.
- Ability to work independently and as part of a team.
- Creative and innovative thinker.
- Proficiency in social media platforms and email marketing software.
Preferred Skills and Qualifications
- Bachelor's degree in English, communications, or a related field.
- 1+ years of experience in social media or email marketing copywriting.
- Experience with SEO and keyword research.
- Experience with A/B testing and conversion rate optimization.
- Portfolio of work samples.
- Passion for social media and email marketing.
5. Working Environment
Although your job description isn’t a job ad, most companies will want to include something about the working conditions or company benefits at the end of it. Google Bard can easily put this together for you, given a few details about your company.
Example Prompt:
Write a section of a job description detailing the working environment for a copywriter in a small SaaS business with a hybrid working model and a weekly “happy hour” on Fridays.
Google Bard response:
Working Environment
We are a small, but collaborative team of marketing professionals who are passionate about creating engaging and effective marketing campaigns. We offer a hybrid working model, which means you can work from home some days and from the office on other days. We also offer a weekly "happy hour" on Fridays, where the team gets together to socialize and relax.
Here are some of the benefits of working in our environment:
- You will have the opportunity to work on a variety of projects and learn new skills.
- You will be able to work with a collaborative team and contribute to the success of the company.
- You will have the flexibility of a hybrid working model.
- You will have the opportunity to socialize with the team and build relationships.
If you are a copywriter who is looking for a challenging and rewarding work environment, then this could be a great opportunity for you.
Putting it All Together
By now, Google Bard has generated many hundreds of words for you — in mere minutes. All you need to do is select the most appropriate job, then copy and paste the rest of the information from Google Bard (or any AI tool you’re using) into a document. You can then go through to:
- Check all facts and figures are correct. For instance, you might require “2+ years of experience” instead of “1+ years of experience” in a similar role.
- Remove any unnecessary information. AI tools may add introductions or conclusions to the text that you just don’t need in a job description.
- Add anything extra that’s relevant for the role. For example, you may want to specify that candidates should have some experience with specific social networks, or that they should be willing to work occasional weekends during new product launches.
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